PR Like a Pro
Mary and Sira have been working as PR and media experts for years, helping crowdfunding campaigns get featured in top media outlets such as the WSJ, Forbes, Business Insider, TechCrunch, BBC, and Mashable. They’ll show you all the strategies that are working right now and that have allowed them to feature clients in countless online publications.
Instructor: Siranush Hovhannisyan and Mary Baboyan | Crowdfunding PR Experts
What You'll Learn
Table of Contents
Lesson 1: Welcome | Start Here
Lesson 1: How to Find Relevant Media and Evaluate Any Publication’s Traffic and World Rank
Lesson 2: Advanced: How to Find Relevant Media and Evaluate Any Publication’s Traffic and World Rank
Lesson 3: How to Find Anyone’s Email From Social Media
Lesson 4: Advanced: How to Find Anyone’s Email From Social Media
Lesson 5: Benefits of Affiliate Marketing
Lesson 1: How to Research Your Competitors
Lesson 2: Advanced: How to Research Your Competitors
Lesson 1: What Do You Need a Press Kit For
Lesson 2: What to Include in the Press Kits
Lesson 1: How to Write the Perfect Pitch
Lesson 2: Advanced: How to Write the Perfect Pitch
Lesson 3: How to Come Up With a Winning Subject Line
Lesson 4: How to Track and Measure Results or PR Efforts
Lesson 5: Why a Follow-Up Can Be the Key to Success
Lesson 1: When to Start the Outreach and What is an Embargo?
Lesson 2: How to Benefit From Review Units
Lesson 1: When Should You Anticipate the Results
Lesson 2: How to Monitor the Web
Lesson 3: What If You Get NO Results?
Lesson 1: What is Email Automation?
Lesson 2: How to Use Mailshake?
Lesson 1: How to Avoid Spam
Lesson 2: Zero Bounce
Lesson 3: Email Warm Up
Lesson 1: LinkedIn Account Optimization
Lesson 2: LinkedIn Outreach
Lesson 3: LinkedIn Automation
Lesson 4: Twitter Outreach
Enter the first community-based membership and e-learning platform for startups to launch and grow innovative physical product businesses using crowdfunding, e-Commerce, and beyond!