Persuasive Pre-Launch Page
Dan manages the vision and realization of all written content at TCF. He oversees the copy and positioning of all million-dollar product launches which puts his crowdfunding copy in the top 0.1% worldwide! He’s created countless highly converting landing pages for pre-launch campaigns, and refined writing powerful copy down to an art form.
Instructor: Dan Booker | Head Of Copywriting at The Crowdfunding Formula
What You'll Learn
Table of Contents
Lesson 1: Welcome | Start Here
Lesson 1: Why You Need a Brief
Lesson 2: The Structure of Your Brief
Lesson 3: Product Description & Customer Insight
Lesson 4: Positioning Your Product
Lesson 5: Target Audience
Lesson 6: Your Competition
Lesson 7: Keywords, Terminology & Common Misunderstandings
Lesson 1: The Magic Copywriting Formula
Lesson 2: Less is More
Lesson 1: Make the Most of Your Brief
Lesson 2: 5 Sections to the Perfect Landing Page
Lesson 1: What Will You Show Your Visitors First?
Lesson 2: Turn Dry Features into Juicy Benefits
Lesson 1: Have Your Backers Envision Themselves Using Your Product
Lesson 2: Get Your Visitors to Trust You
Lesson 3: How Much Detail is Too Much?
Lesson 4: Call Your Visitors to Action!
Enter the first community-based membership and e-learning platform for startups to launch and grow innovative physical product businesses using crowdfunding, e-Commerce, and beyond!