Persuasive Pre-Launch Page

Module 0: Introduction
Lesson 1: Welcome | Start here
Module 1: Getting Started with Your Landing Page
Lesson 1: Why You Need a Brief
Lesson 2: The Structure of Your Brief
Lesson 3: Product Description & Customer Insight
Lesson 4: Positioning Your Product
Lesson 5: Target Audience
Lesson 6: Your Competition
Lesson 7: Keywords, Terminology & Common Misunderstandings
Module 2: The Only Writing Tips You Need
Lesson 1: The Magic Copywriting Formula
Lesson 2: Less is More
Module 3: Getting Started with Your Landing Page
Lesson 1: Make the Most of Your Brief
Lesson 2: 5 Sections to the Perfect Landing Page
Module 4: Core Message
Lesson 1: What Will You Show Your Visitors First?
Lesson 2: Turn Dry Features into Juicy Benefits
Module 5: The Sections Everyone Always Forgets
Lesson 1: Have Your Backers Envision Themselves Using Your Product
Lesson 2: Get Your Visitors to Trust You
Lesson 3: How Much Detail is Too Much?
Lesson 4: Call Your Visitors to Action!
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Lesson 5: Target Audience

Persuasive Pre-Launch Page Lesson 5: Target Audience

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