Market Research and Intelligence

Module 0: Introduction

Lesson 1: Welcome | Start here

Lesson 2: Context video

Module 1: Market research

Lesson 1: Define your marketing problem and the scope of market research

Lesson 2: Research on Products/Competitors

Lesson 4: Comparative study of competitive products

Lesson 3: Quality and performance of other products in the market

Lesson 5: Consumers’ problems related to existing products

Lesson 6: Pricing

Lesson 7: Defining your own competitive advantages

Module 2: Research on Market/Consumers

Lesson 1: Market size, current and future trends

Lesson 2: Target market selection and segmentation

Lesson 3: Needs, wants and demands of a target market

Module 3: Tips to conduct high quality research

Lesson 1: Primary and secondary research

Lesson 2: Research techniques

Back To Dashboard

Lesson 1: Welcome | Start here

Market Research and Intelligence Lesson 1: Welcome | Start here

Login

Accessing this class requires a login. Please enter your credentials below!

Username or Email Address

Password

Remember Me

Lost Your Password?

Register

Don't have an account? Register one!

Register an Account

Username

Email

Registration confirmation will be emailed to you.