- 7 modules
- 20 lessons
Email Marketing and Storytelling
Since 2018, Anna has developed more than 100 emails and launch sequences that have brought in hundreds of thousands of dollars for TCF clients. Her story sequences have seen open rates skyrocket and backers ready to buy on day 1. She is joined by Lili who will cover the technical aspects of setting up and using an email service provider like a pro.
Instructor: Lily Avetyan and Anna Voskanyan | Copywriting and Content Marketing at The Crowdfunding Formula
What You'll Learn
- Day-by-day launch sequences and prelaunch templates that work
- The email marketing tools we use to avoid overwhelm and stay efficient
- Craft a compelling 8-part story sequence so people open their wallets
- The perfect pre-launch email sequence that will explode your launch
Table of Contents
- 7 modules
- 20 lessons
Lesson 1: Welcome | Start Here
Lesson 1: Introduction to GetResponse
Lesson 2: Create Email Sequences That Will Convert
Lesson 3: Send an Email Broadcast
Lesson 4: How to Track the Results?
Lesson 1: The Key Metrics
Lesson 2: How Those Micro Goals Can Be of Extra Value
Lesson 1: Is Email Marketing Still Important?
Lesson 2: Why Do Email Sequences Matter?
Lesson 3: Glimpse of Pre-Launch Sequence
Lesson 1: Positive First Impression With Welcome Emails
Lesson 2: Build Credibility With Your Story
Lesson 3: Benefits for Customer’s Pain Points
Lesson 4: Showcase Your Product’s Features
Lesson 1: Build Excitement for the Launch
Lesson 2: We Are Live!
Lesson 1: Identify and Segment Your Backers From Subscriber Lists
Lesson 2: Does Email Marketing Fade After Launch?
Lesson 3: Last 48 Hours of Campaign
Lesson 4: Is Email Marketing Dead After the Campaign Ends?
Enter the first community-based membership and e-learning platform for startups to launch and grow innovative physical product businesses using crowdfunding, e-Commerce, and beyond!
The club is open to new members only 4 times a year.
Now accepting new creators until midnight on Friday, Sept 9th.
